Laly Saint-Tropez at the Hôtel Byblos

Laly Saint-Tropez at the Hôtel Byblos is our boutique inside one of Saint-Tropez's most famous palace hotels, a few steps from the old town and the port. It is the place to find the dress for tonight: evening gowns, cocktail and party dresses, wedding-guest looks, shoes and fine jewelry from designers we love. Read the Byblos story.
A boutique designed by Luxoria Interiors
Formerly an art gallery, the space was entirely reimagined by the interior design studio Luxoria Interiors as a refined resort-wear boutique in harmony with the Byblos: matte brass rails and display fixtures, ochre walls echoing the old town of Saint-Tropez, woven sisal textures, travertine floors and soft white finishes. A light, feminine setting designed to frame the fashion rather than compete with it.

The sisal counter, the fitting corner and the brass rails. Photos © Luxoria Interiors.

Luxoria Interiors, interior architecture and design studio based in Paris and on the French Riviera, designed and delivered the boutique. Photo © Luxoria Interiors. luxoria.fr
What you will find
A tightly edited selection, often one piece per size: red-carpet gowns by Elisabetta Franchi, embellished dresses by Retrofête and Bronx and Banco, romantic pieces by LoveShackFancy and Self-Portrait, Parisian mules by Maison Ernest and fine jewelry by Pascale Monvoisin. Browse by occasion: Gala & Black Tie, New Year's Eve, Wedding Guest and Bridal.
Services for hotel guests
Staying at the Byblos or elsewhere in Saint-Tropez? Our stylists can prepare a selection before you arrive, organise a private fitting in your suite, your villa or on board your yacht, and deliver the same day in Saint-Tropez. Alterations and advice on fit are part of the service.
Visit us
Address: Hôtel Byblos, 20 Avenue Paul Signac, 83990 Saint-Tropez, France
Directions: open in Google Maps
Google reviews: read our reviews and share yours
Opening hours: they change with the season, so message us on WhatsApp before your visit or to book an appointment.
Our second boutique is on Boulevard Louis Blanc, a short walk away. Read about the boutique in the press.
Questions
Can I shop the Byblos boutique online? Yes, the full selection is on lalysainttropez.com with worldwide delivery, complimentary from €500.
Do you deliver to yachts and villas? Yes, in Saint-Tropez and along the coast, including Monaco.
Can the boutique be privatised? Yes, subject to day, time and availability.
